To our online friends - this letter was sent out today via email to our clients, our potential clients, as well as through our social networking areas:  Our Blog, Our Highland Outdoor Twitter account and Facebook page…    Please add us on Twitter and Facebook for up to the minute information…

June 1st, 2009

Dear Client,

Over the last 23 years, Highland Outdoor has been creating some of Kansas City’s most incredible backyards – everything from installation of boutique patio areas to full design/build projects including all aspects of outdoor design – swimming pools, pergolas, water features, architectural lighting, landscaping, outdoor living areas, kitchens, fireplaces, patios, retaining walls and many other elements.

In recent times, as our country has navigated through these unique economic environments, clients have asked us how we differ from our competitors.  In addition to the “Highland Outdoor Difference” (see below for link to this document) which we launched in 2006, our management team has created the “2009 Stimulus Package” – items of unique distinction we are confident differentiate us from everyone in the marketplace.

Our hope and desire is that a combination of these offerings allow you to see our commitment not only to our clients and our projects, but also to our landscape development firm to be a market leader now, but also in the future.

With that, I am pleased to introduce you to our Highland Outdoor 2009 Stimulus Package:

• Lifetime Warranty – All projects, regardless of size, will have Lifetime Warranty.  You can buy with confidence that your patios, walkways, retaining walls, lighting, landscaping and other elements will have a FULL, LIFETIME, NO-HASSLE warranty for as long as you own your home.  See link below for warranty document for details.
• No-Cost Shade Trees – For every project sold, we will install two (2) shade trees at your home, or the home of a relative, co-worker or friend – your choice.  These specimen shade trees, grown at a tree farm we have an interest in, are 2-2.5” caliper in size, and are 12-14’ tall.  Installation must be in the Greater Kansas City area – you could even give them as a gift!  $800 value.
• No-Cost Landscape Maintenance - For the remainder of 2009, we will send a crew to your home to maintain our landscape installation – pulling weeds, deadheading perennials, trimming shrubs and pruning small trees – once a month – at no cost to you.  This guarantees your landscape will look its best, maintained by our professionals, through the rest of this year, so you can spend your time in other, more productive ways.  Value up to $1,200 depending on landscape size.
• Payment Term Savings – Our payment terms depend on the type and size of project, but for those clients wanting to save additional monies by alternative savings plans, this opportunity is for you.  If you prepay your entire design/build contract (regardless of size), you will save an automatic 5% off the contract price.  Value up to $15,000, based on project size.

Our team is committed to you, your property, and your project.  With us partnering on delivering an incredible project and design to you and your family, along with some significant value added cost savings, we are confident that Highland Outdoor will continue to be your partner for all things green and for all things related to outdoor living.

For more information on the Highland Outdoor 2009 Stimulus Package, please do not hesitate to contact the office at 913.782.3700, or reach me directly anytime via email at jason@highland-outdoor.com or at the office.

Here is to an incredible partnership focused 2009…  A partnership between our clients and us…  I’m confident that by working together to weather this unique economic storm, our families and businesses will be stronger as a result.

Lastly, please join me to promote this great program – please advise your friends, neighbors, co-workers and families.  A reminder that our referral program sends you $100-$300 for any referral that results in a signed contract!

Cheers to a summer of great design/build projects,

Jason K. Cupp, CLP
Certified Landscape Professional
Chief Executive Officer

PS – I’ve enclosed an Internet copy (link below) of the June 2009 Kiplinger’s Personal Finance magazine article that featured Highland Outdoor client and friends Jeff and Melissa Anthony.  Thanks Jeff and Melissa for your business and for telling your story with Highland Outdoor to a national audience!

LINKS

The Highland Outdoor Difference
Lifetime Warranty Document
June 2009 Kiplinger’s Personal Finance Magazine Article

We are excited about these new programs (available for projects between 6/1/09 and 12/31/09) - if you have any questions at all, please do not hesitate to contact us at the office at 913-782-3700 or me directly via email here.